Al Futtaim Jobs - Campaign Manager | Honda | Dubai (Dubai, AE)

Job Requisition ID: 71864 

No two days are the same at Al-Futtaim, no matter what role you have. Our work is driven by the desire to make a difference and to have a meaningful impact with the goal of enriching everyday lives. Take our engaging and supportive work environment and couple it with a company culture that recognises and rewards quality performance, and what do you get? The chance to push the limits every single day.

 

As a humble family business that started on the banks of the Dubai Creek in the 1930s, Al-Futtaim has expanded to a presence in 31 countries, a portfolio of over 200 companies, and 42,000 employees. You’ll find us in industries ranging from automotive and retail, to finance and real estate, and connecting people with international names like Lexus, Ikea, Robinsons, and Adidas. Our team is proudly multicultural and multinational because that kind of diverse representation gives us the global mindset to grow and impact the people, markets, and trends around us.

 

Come join us to live well, work better, and be the best.

 

 

 

                                                                                             Tactical Campaign Manager

 

Job Purpose:

• The role is responsible to work closely and assist the Price and Product Manager for development of Tactical Campaigns to support volume and profitability objectives. The role consists of defining proactive Quarterly Campaigns to ensure achievement of volume objectives and stock turnover, together with reactive elements that address specific issues, e.g. ageing stock, competitor campaigns, additional volume opportunities.
• The role requires working with both Product Manager to determine offers required to ensure optimum Product Lifecycle Management, identifying needs and evaluating appropriateness and opportunities for Principal’s Special Editions and Buzz models and with Brand Operations Managers to proactively identify stock challenges and develop campaign proposals to address them.

Key Responsibilities:

 

Budgeting and Performance Measurement:

• Development of Annual Campaign Calendar, including Calendarized Budget Spend by Brand and Carline.
• Tracking of Campaign Spend by Quarter, Brand and Carline and variance analysis.

 

Quarterly Campaign Management

• Monitoring of Competitor Tactical Offers and Trends to determine most appropriate actions to drive customer demand.
• Development of Quarterly Tactical Product Campaigns to achieve volume and profit objectives.
• Evaluation and Identification of Potential Buzz Models from Principals
• Working with Brand GMs to develop appropriate Finance Offers
• Liaison with Marketing Managers to ensure effective communication to target customer groups.
• Monitoring and Reporting of Campaign Effectiveness and identification of improvements and enhancements during and post Campaign periods.

 

Tactical Campaign Development:

• Liaisons with Brand GMs and Operations Managers to identify any potential stock challenges and determine appropriate sales campaigns to enhance run-rates to optimise stock holding.

 

 

Stakeholder Collaboration:

• Liaison with Brand Principals and General Managers to secure adequate Tactical Support from Principals to support campaigns and maximise retained margins.

 

Qualifications, Experience and Skills:

Education: BA degree in marketing or relevant education/ relevant extensive experience

 

Minimum Experience and Knowledge: 

• This position requires business maturity and excellent judgment. Successful candidates generally have a minimum of 4 years’ of relevant working experience in automotive pricing and product at OEM or Major Distributor Level.
• Experience in utilizing pricing tools. Ability to manage multiple priorities in a fast-paced environment; work collaboratively with cross-functional teams and ensure high quality deliverables with attention to detail. Proven ability to develop, execute and manage entire product lifecycles. Be able to guide colleagues inside and outside the marketing discipline. Affinity with cars in general and the automotive industry.
• GCC experience preferred
• Preferably based on the UAE
• Automotive experience is a must
• OEM experience preferred
• English, essential, Arabic beneficial

 

Job-Specific/Technical Skills required to complete the tasks:

• Ability to manage multiple priorities in a fast-paced environment; work collaboratively with cross-functional teams and ensure high quality deliverables with attention to detail
• Professional written and verbal communication and interpersonal skills able to convey new knowledge and new concepts
• Be able to guide colleagues inside and outside the marketing discipline
• Persistent and focused on short- and medium-term results
• Project management skills
• Affinity with cars in general and the automotive industry in particular
• Proven ability to develop, execute and manage Sales Campaigns and Budgets
• Planning, organizing and ability to balance multiple demands and simultaneously manage several projects
• Experience utilizing pricing tools
• Strong presentation skills
• Negotiation skills
• Innovative problem-solving skills
• Competent to analyse market information
• Ability to analyse and interpret financial data.
• Confidence in own decision making
• Target oriented and drive to exceed demanding challenges
• Analytic and pro-active
• Clear understanding of the challenges faced at retail level

 

 

 

KGM

#LI-POST19

 

We’re here to provide excellent service but a little help from you can ensure a five-star candidate experience from start to finish.

 

Before you click “apply”: Please read the job description carefully to ensure you can confidently demonstrate why this opportunity is right for you and take the time to put together a well-crafted and personalised CV to further boost your visibility. Our global Talent Acquisition team members are all assigned to specific businesses to ensure that we make the best matches between talent and opportunities. We not only consider the requisite compatibility of skills and behaviours, but also how candidates align with our Values of Respect, Integrity, Collaboration, and Excellence.

 

As part of our candidate experience promise, we also want to make ourselves available to you throughout the application process. We make every effort to review and respond to every application.

Apply Now