Al Futtaim Jobs - CRM Manager | Automotive Customer Engagement Center | Dubai (Dubai, AE)

Job Requisition ID: 89093 

No two days are the same at Al-Futtaim, no matter what role you have. Our work is driven by the desire to make a difference and to have a meaningful impact with the goal of enriching everyday lives. Take our engaging and supportive work environment and couple it with a company culture that recognises and rewards quality performance, and what do you get? The chance to push the limits every single day.

 

As a humble family business that started on the banks of the Dubai Creek in the 1930s, Al-Futtaim has expanded to a presence in 31 countries, a portfolio of over 200 companies, and 42,000 employees. You’ll find us in industries ranging from automotive and retail, to finance and real estate, and connecting people with international names like Lexus, Ikea, Robinsons, and Adidas. Our team is proudly multicultural and multinational because that kind of diverse representation gives us the global mindset to grow and impact the people, markets, and trends around us.

 

Come join us to live well, work better, and be the best.

 

 

 

 

                  CRM Manager – After Sales

 

Job Purpose:

• This role is required due to Organisational Design changes. Purpose of the role is to centrally create and handle CRM Campaigns mainly in the area of After Sales, supporting all Automotive Brands.
• The person will act as point of contact for the ongoing development and execution of the brands CRM marketing campaigns and communications within After Sales throughout the entire lifecycle.
• In the past years this area of responsibility has been covered within the Marketing Teams of each brand. A strategic decision was taken to centralise some of these responsibilities in order to apply governance, generate synergies and build out a comprehensive CRM Framework that can be executed against. This role is a crucial part of this strategy and needed to achieve the planned success.

 

Key Responsibilities:

• Drive automation and optimisation of After Sales Lifecycle Communications
• Optimise CRM communications on various levels such as content, timing, copy, creative in collaboration with agencies and internal resources.
• Nurture and manage business opportunities to develop and increase the After-Sales visit influx into the automotive network and corresponding conversion
• Contribute to a more diverse outbound channel mix
• Ensure execution of employee engagement strategy
• Continuously monitor campaign performance and optimise campaign results

 

Qualifications, Experience & Skills:

SPECIAL SKILLS AND ABILITIES REQUIRED:

• Campaign Planning
• Analytical skills
• Communication / Interpersonal skills
• Organizational skills

EXPERIENCE:

• 2-3 years experience in a CRM or wider Retention Marketing role. 
• Experience in campaign planning, realization and analysis.
• Strong communication skills, demonstrated through past experience and results.
• Demonstrated ability to work successfully in complex and emerging businesses and project areas.
• Demonstrated ability to appropriately challenge and push for results
• Process and communication journey mapping experience

 

COMPETENCIES:

• Influence management positions without direct authority
• Ability to work independently with high credibility
• Mastery of interpersonal skills to drive change with and without direct authority in a win/win framework.
• Strong communication skills with Sr. Management
• Strong analytical skills, with the ability to create simple but compelling call to action based on the data
• Ability to appropriately challenge and push for results

 

 

 

KGM

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