(USA-WA-Seattle) Creative Strategy Marketing Manager

**WHAT WE'RE ABOUT** We're creating an airline people love. It begins with each Alaska Airlines employee, bringing unique strengths and energy to our work in the air and on the ground. Every day, we go beyond what's expected and reach for the remarkable, together. **YOUR ROLE** Role Summary The Creative Strategy Marketing Manager is a subject matter expert in strategic and compelling design concepts at Alaska Airlines. As an individual contributor, this role exercises considerable judgment to develop and execute design concepts through to final deliverables and provide recommendations to address in-house and consumer-facing marketing and business initiatives. Key Duties - Acts as a subject matter expert in strategic design concepts. - With minimal direction from leadership, exercises considerable judgement to lead visual design for a broad range of advertising and marketing communication projects including digital/social ads, sponsorship activations, sales presentations, brochures, menus, onboard and airport announcements, etc. - Guides the direction and output of the in-house creative studio team designers and video talent. - Influences marketing managers, product owners, and copywriters to develop fresh creative solutions that deliver measurable impact. - Makes recommendations to address best practices for visual design and raises the bar for how the brand is expressed across a variety of touchpoints. - Collaborates with campaign managers, product managers and producers to develop new creative approaches to solve business challenges and communicating with creativity and impact. - Partners with other studio creatives on concepting and creative reviews, ensuring design outcomes are met. - Demonstrates a passion for marketing and advertising with experience that spans print, digital, social, radio, web, experiential, or other facets of communications. - Stays attuned to the latest creative technologies and expert-level knowledge of Adobe Creative Suite. Job-Specific Experience, Education & Skills Required - 4 years of experience in multi-disciplinary design, marketing, or related area. - Bachelor's degree with a focus in visual communications, graphic design, advertising or related area, or an additional two years of relevant training/experience in lieu of this degree. - A strong portfolio of work demonstrating the ability to change customer perceptions and behavior with compelling creative. - Excellent communication, presentation, and storytelling skills. A proven track record of presenting to and influencing management, and ability to present to all levels within the organization. - Impeccable attention to detail. - Think and act both strategically and tactically. The successful candidate will be a tenacious self-starter with a passion for branding, who can serve as a strong advocate for our customers. - Ability to manage multiple tasks and priorities in a deadline-driven environment. - Ability to conceptualize and execute projects, with strong bias for action. - Collaborative attitude and a drive to do breakthrough work. - High school diploma or equivalent. - Minimum age of 18. - Must be authorized to work in the U.S. Preferred - Strategy background, preferably with experience working with premium brands. - Advertising or creative agency experience. Job-Specific Leadership Expectations Embody our values to own safety, do the right thing, be kind-hearted, deliver performance, and be remarkable. **EQUAL EMPLOYMENT OPPORTUNITY** Horizon Air and Alaska Airlines are equal opportunity employers. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran or disabled status, or genetic information. Horizon Air and Alaska Airlines will consider for employment qualified applicants with arrest and conviction records in accordance with applicable Federal, State, and local laws. Horizon Air and Alaska Airlines participate in E-Verify, a service of the Department of Homeland Security (DHS) and Social Security Administration (SSA), where required. **Job ID** 36416 **Location** Seattle, WA **FLSA Status** Exempt **Full/Part Time** Full-Time **Regular/Temporary** Regular
Apply Now

No comments:

Contact Form

Name

Email *

Message *

Powered by Blogger.