Al Futtaim Jobs - Product Manager | CJD | Dubai (Dubai, AE)

Job Requisition ID: 118365 

 

No two days are the same at Al-Futtaim, no matter what role you have. Our work is driven by the desire to make a difference and to have a meaningful impact with the goal of enriching everyday lives. Take our engaging and supportive work environment and couple it with a company culture that recognises and rewards quality performance, and what do you get? The chance to push the limits every single day.

 

As a humble family business that started on the banks of the Dubai Creek in the 1930s, Al-Futtaim has expanded to a presence in 31 countries, a portfolio of over 200 companies, and 42,000 employees. You’ll find us in industries ranging from automotive and retail, to finance and real estate, and connecting people with international names like Lexus, Ikea, and Adidas. Our team is proudly multicultural and multinational because that kind of diverse representation gives us the global mindset to grow and impact the people, markets, and trends around us.

 

Come join us to live well, work better, and be the best.

 

About the job:

 

• Managing the entire product lifecycle from strategic planning to tactical activities including but not limited to price, trim levels, and all related product options
• Rationalizing and maintaining a Product Offer which drives viability, profitability linked to customer demand in the region.  
• Monitoring the Customer and Industry trends and identifying potential threats and opportunities.
• Determine Target Customers, Primary Surrogate and Secondary Competitors for Each Carline to ensure effective positioning.
• Work with the respective brand principals to secure the ideal Product Offer for the UAE Market, including Powertrain, Series, Standard Equipment and Options given the Customer Requirements, Competitor Offers constraints and opportunities of the market and the parameters determined by the Group.
• Recommend Series Mix by Carline to Maximise Revenue, Profitability and Volumes 
• Specifying market requirements for current and future products by conducting market research supported by on-going visits to the network and non-customers.
• Investigate the opportunity for factory sourced and or locally developed special editions/ customized vehicles for both B2C and B2B business and where applicable ensure these are authorized by the principals and validated by the aftersales team
• Work with the Parts Department to develop an accessory offer across our brands and improve parts penetration. 
• Work with Brand General Managers to determine ideal Product Offer and Positioning for each Carline and Series
• Provide a proactive and regular flow of relevant information pertaining to the motor industry with senior management and cross functional teams on product, its performance and major issues or changes in the market or competition.
• Collaboration and close relationship with OEM/ regional offices
• Working in close co-ordination with the brand marketing managers and advertising agencies in development of material for New and existing Models – specifically with information highlighting new features and attributes.
• Work collaboratively and conduct in-depth pricing and product analyses, determine the pricing strategy, assist in setting list price and price policies for the respective markets.   
• Produce Positioning Analysis (Equalisation / Visual and Value Adjusted Pricing) Analysis for each carline.
• Produce monthly reports on product and price mix for internal and principal reporting while providing accurate reporting market conditions, positions and trends of the UAE market and GCC. 
• Monitor the competitor prices and the brand strategy in the UAE
• Contribute to the budget building phase to support the Financial Controller 
• Keep up to date with competitive brands and their product launches by monitoring motoring, general press, websites and relying on principal input. 
• Recommend, set up, conduct and analyze the needed market studies.
• Identify opportunities of innovation through analysis of global trends and initiatives in the brands and creating or adapting solutions for the UAE market, with Hybrid as a key driver.
• Ensuring successful launch of new products by initiating and conducting product launch meetings. Anticipating market evolutions and customer behaviours and expectations as well as analysing industry products and pricing compared to TE brands and products. 
• Communication on new model introductions, facelifts and necessary product changes within the corporate office and facility wide

 

About you:

 

• 4 years of relevant working experience in automotive pricing and product at OEM or Major Distributor Level
• Experience in utilizing pricing tools. Ability to manage multiple priorities in a fast-paced environment; work collaboratively with cross-functional teams and ensure high quality deliverables with attention to detail. Proven ability to develop, execute and manage entire product lifecycles. Be able to guide colleagues inside and outside the marketing discipline. Affinity with cars in general and the automotive industry in particular
• GCC experience and experience working with mass market automotive brands
• Ideally has both English and Arabic fluency.
• Ability to manage multiple priorities in a fast-paced environment; work collaboratively with cross-functional teams and ensure high quality deliverables with attention to detail
• Business maturity and excellent judgment
• Professional written and verbal communication and interpersonal skills able to convey new knowledge and new concepts
• Be able to guide colleagues inside and outside the marketing discipline
• Persistent and focused on long term results
• Project management skills

 

 

REF: BL
 

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Before you click “apply”: Please read the job description carefully to ensure you can confidently demonstrate why this opportunity is right for you and take the time to put together a well-crafted and personalised CV to further boost your visibility. Our global Talent Acquisition team members are all assigned to specific businesses to ensure that we make the best matches between talent and opportunities. We not only consider the requisite compatibility of skills and behaviours, but also how candidates align with our Values of Respect, Integrity, Collaboration, and Excellence.

 

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